Behr Chanoyu M330-1
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| Code: | M330-1 |
| Name: | Chanoyu |
| Brand: | Behr |
What color is Behr Chanoyu?
Behr Chanoyu M330-1 is a pale, softly warmed cream with a noticeable beige-yellow cast. Its light value keeps walls open and bright, while the muted saturation prevents it from reading as stark white. In sunny rooms, Chanoyu can look creamy and gently golden; under cooler artificial light, it may appear more like a quiet off-white with beige undertones. It suits bedrooms, living rooms, and hallways where a warmer alternative to white is wanted, especially alongside natural oak, linen upholstery, woven textures, and matte black details. Pair this shade with deeper camel, warm gray, muted olive, or clay accents for definition.
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What are Behr Chanoyu undertones?
Chanoyu is a near-white, very muted cream. The HEX sample has a subtle yellow bias, but its low chroma turns that hue into a neutral-looking color rather than a clear yellow. Warm bulbs can make it look creamier or more golden, while cool daylight may mute that warmth and pull it closer to beige or greige.
HEX value:
RGB code:
238, 232, 210
Is Behr Chanoyu cool or warm?
At 47° on the HSL hue wheel, this Yellow sits firmly on the warm side.
M330-1 Chanoyu HSL code: 47, 45%, 88%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Chanoyu
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural-light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange-red | After noon |
| South | Warm | Orange-yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this Yellow shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Behr Chanoyu:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
M330-1
Chanoyu
Darker shades
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Chanoyu with a orange hue, complementary colors are those with a blue hue close to 227, such as Behr Paparazzi Flash and Blue Aura.
LRV of Chanoyu
Chanoyu has an LRV of 80.07% and refers to Off‑White colors that reflect a lot of light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 80.07%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models
| Format | Code |
|---|---|
| HEX | #eee8d2 |
| RGB Decimal | 238, 232, 210 |
| RGB Percent | 93.33%, 90.98%, 82.35% |
| HSV | Hue: 47° Saturation: 11.76% Value: 93.33% |
| HSL | hsl(47, 45, 88) |
| CMYK | Cyan: 0.0 Magenta: 2.52 Yellow: 11.76 Key: 6.67 |
| YIQ | Y: 231.286 I: 10.645 Q: -5.577 |
| XYZ | X: 75.747 Y: 80.544 Z: 72.512 |
| CIE Lab | L:91.929 a:-1.642 b:11.43 |
| CIE Luv | L:91.929 u:4.73 v:17.286 |
| Decimal | 15657170 |
| Hunter Lab | 89.747, -6.4, 14.919 |
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