Behr Persian Gold M300-7
| Code: | M300-7 |
| Name: | Persian Gold |
| Brand: | Behr |
What color is Behr Persian Gold?
Behr M300-7 Persian Gold exudes warmth and sophistication, adding a touch of luxury to any space. This rich, golden-yellow hue pairs beautifully with muted neutrals like Mocha Foam (N210-3) for a cozy and inviting feel. For a bold and modern look, consider pairing Persian Gold with a deep navy like Dark Denim (S510-7) or a soft blush tone like Dusty Rose (P160-3). Whether used as a statement wall color or as an accent throughout the room, Persian Gold brings a sense of elegance and drama to your decor scheme.
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What are Behr Persian Gold undertones?
Persian Gold has a clear red undertone based on its position in the color space. We identify undertones by isolating the pure hue (separating it from lightness and saturation), which avoids distortions caused by tints, tones, and shades.
This method is generally more reliable than judging undertones on a white background.
HEX value:
#9B7939
RGB code:
155, 121, 57
Is Behr Persian Gold M300-7 cool or warm?
At 39° on the HSL hue wheel, this ochre brown sits firmly on the warm side.
M300-7 Persian Gold HSL code: 39, 46%, 42%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Persian Gold
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural‑light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange‑red | After noon |
| South | Warm | Orange‑yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color‑temperature (Kelvins).
Use the slider to see how this ochre brown shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Behr Persian Gold:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
Darker shades
M300-7
Persian Gold
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Persian Gold with a orange hue, complementary colors are those with a blue hue close to 219, such as Behr Shaved Ice and Adirondack Blue.
LRV of Persian Gold
Persian Gold has an LRV of 20.28% and refers to Medium colors that reflect a lot of light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 20.28%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you’ll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.
| Format | Code | |
|---|---|---|
| HEX | #9b7939 | |
| RGB Decimal | 155, 121, 57 | |
| RGB Percent | 60.78%, 47.45%, 22.35% | |
| HSV | Hue: 39° Saturation: 63.23% Value: 60.78% | |
| HSL | hsl(39, 46, 42) | |
| CMYK | Cyan: 0.0 Magenta: 21.94 Yellow: 63.23 Key: 39.22 | |
| YIQ | Y: 123.87 I: 40.827 Q: -12.725 | |
| XYZ | X: 21.095 Y: 20.94 Z: 6.801 | |
| CIE Lab | L:52.884 a:5.811 b:39.413 | |
| CIE Luv | L:52.884 u:27.118 v:42.382 | |
| Decimal | 10189113 | |
| Hunter Lab | 45.76, 2.204, 23.221 |
Color equivalents
2153-20
Corduroy
Benjamin Moore
SW 6405
Fervent Brass
Sherwin Williams
SW 6404
Grandiose
Sherwin Williams
2153-10
Golden Bark
Benjamin Moore

