Farrow and Ball Preferenced Red 297

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Official page:Preferenced Red 297
Code:297
Name:Preferenced Red
Brand:Farrow and Ball

What color is Farrow and Ball Preferenced Red?

Farrow and Ball Preferenced Red 297 is a deep, muted red with a noticeable dusky rose-brown cast. Its #6d4247 tone feels softened rather than bright, carrying subtle cool plum notes that keep the color from reading as a straightforward brick red. In daylight, it can show its faded berry character, while lower or warmer light draws out its darker, earthier side. Preferenced Red is particularly effective in dining rooms, studies, or small cloakrooms where a close, enveloping wall color suits the scale. Pair it with warm off-whites, aged brass, dark timber, or natural linen for a grounded interior palette.

Preferenced Red for bedroom (3 photos)

We’ve hand-picked a beautiful collection of photos of this amazing red shade used in real bedrooms. Take a look and imagine how this wonderful warm dark paint color could transform your own bedroom space.

Farrow and Ball Preferenced Red bedroom interior
@edwardianrevamp
Farrow and Ball Preferenced Red bedroom
@edwardianrevamp
Farrow and Ball Preferenced Red bedroom color
@queenie_at_home

Preferenced Red for living room (5 photos)

Check out this stunning dark color used in real living rooms. Explore how this red shade can create a unique space

Farrow and Ball Preferenced Red 297 living room
@hugopampin
Farrow and Ball Preferenced Red 297 living room
@paintonline.ie
Farrow and Ball Preferenced Red 297 living room
@paintonline.ie
Farrow and Ball Preferenced Red 297 living room
@lavista.design
Farrow and Ball Preferenced Red interior review
@hugopampin

Farrow and Ball 297 for bathroom (3 photos)

Looking for inspiration for your dream bathroom renovation project? These beautiful handpicked photos will show you this delightfully warm dark red real bathrooms.

Farrow and Ball Preferenced Red bathroom vanity
@mldecorsprayfinishes
Farrow and Ball Preferenced Red 297 bathroom
@theoldwreck
Red bathroom panelling Farrow and Ball Preferenced Red
Instragram @burntpeach.design

Farrow and Ball 297 on kitchen cabinets (5 photos)

Want a stylish kitchen? View real-life photo examples of this fascinating warm red hue is paired with backsplashes, countertops, and hardware.

Farrow and Ball Preferenced Red kitchen cabinets color review
@clairejefford
Farrow and Ball Preferenced Red kitchen cabinets paint
@clairejefford
Farrow and Ball Preferenced Red 297 kitchen cabinets
@thornandwillow
Farrow and Ball Preferenced Red 297 kitchen cabinets
@thornandwillow
Red kitchen cabinets Farrow and Ball Preferenced Red
@naturaliiconceptstore

Preferenced Red for exterior (2 photos)

Looking for a fresh new look for your house exterior or starting from skretch? We’ve collected pictures of real-life homes that have been painted with this warm red hue. Find inspiration for your house’s exterior, front doors, gates, shutters, frames or windows.

Farrow and Ball Preferenced Red front door color
@art_with_glass_
Farrow and Ball Preferenced Red 297 front door
@jelwellbespokejoineryltd

Farrow and Ball Preferenced Red reviews (11 photos)

View the photos of real spaces painted with this red that were not included in specific categories. Close-ups, painted furniture, storages and dressers, hallways, stairs and ceilings.

Preferenced Red wall paint color-block
@claregaskininteriors
Farrow and Ball Preferenced Red painted furniture
@roseberrygrange
Farrow and Ball Preferenced Red door paint review
@davidfretton
Farrow and Ball Preferenced Red home office color
@plantaddict_uk
Farrow and Ball Preferenced Red 297 accent wall
@plantaddict_uk
Farrow and Ball Preferenced Red 297 painted furniture
@roseberrygrange
Dark red accent wall Farrow and Ball Preferenced Red
@salonbudapest
Red victorian interior Farrow and Ball Preferenced Red
@csrobertsdecorating
Dark purple interior Farrow and Ball Preferenced Red 297
@carsten_hoefinghoff
Dark purple Farrow and Ball Preferenced Red 297
@daniellelancasterinteriors
House renovation Farrow and Ball Preferenced Red
@we_bought_a_wreck_brighton

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What are Farrow and Ball Preferenced Red undertones?

Preference Red appears as a deep, muted pink-red with moderate saturation, giving it a rich but softened overall character rather than a bright primary red. The supplied digital sample leans slightly warm, with a subtle yellow bias alongside its red-pink main family, which can make it read a little more earthy than a cooler berry red. Farrow & Ball describes it as its deepest red, a statement that fits the color’s visibly dark red character, though the official text does not identify a specific undertone. Warm artificial light may bring forward its warmer red-brown side, while cool daylight can make the pink-red aspect appear clearer.

Manufacturer information used in this description: official color page.

HEX value:

#6D4247

RGB code:

109, 66, 71

Is Farrow and Ball Preferenced Red cool or warm?

warm
cool
Color wheel

With a hue of 353°, this dark red reads warm on the HSL color wheel.

297 Preferenced Red HSL code: 353, 25%, 34%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

How light temperature affects Preferenced Red

Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.

Sunrise
Morning
Noon
Afternoon
Sunset

In addition, natural-light temperature depends on its direction:

Direction of sunlightVisible temp.HueDuration
NorthCoolBluishAll day
EastWarmYellowBefore noon
WestWarmOrange-redAfter noon
SouthWarmOrange-yellowAll day

Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this dark red shade looks under different lighting:

2000K
3000K
4000K
5000K
6000K
7000K

Coordinating colors.
Colors that go with Farrow and Ball Preferenced Red:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.

Darker shades

297
Preferenced Red

Complementary color scheme

Complementary color scheme

This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Preferenced Red with a red hue, complementary colors are those with a green hue close to 173, such as Farrow and Ball Powder Blue and Oval Room Blue.

LRV of Preferenced Red

Preferenced Red has an LRV of 8.2% and refers to Dark colors which means that this color almost does not reflect light. Why LRV is important?

Light Reflectance Value scale illustration

Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).

Act like a pro: When choosing paint with an LRV of 8.2%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.

Color codes

We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models

FormatCode
HEX#6d4247
RGB Decimal109, 66, 71
RGB Percent42.75%, 25.88%, 27.84%
HSVHue: 353° Saturation: 39.45% Value: 42.75%
HSLhsl(353, 24.57, 34.31)
CMYKCyan: 0.0 Magenta: 39.45 Yellow: 34.86 Key: 57.25
YIQY: 79.427 I: 24.017 Q: 10.652
XYZX: 9.392 Y: 7.603 Z: 6.932
CIE LabL:33.143 a:19.341 b:4.867
CIE LuvL:33.143 u:26.984 v:2.62
Decimal7160391
Hunter Lab27.574, 12.547, 4.396

Color equivalents