Farrow and Ball Preferenced Red

Farrow and Ball Preferenced Red 297 paint color review

Color code:297
Color name:Preferenced Red
Brand:Farrow and Ball

Farrow and Ball's Preference Red is a deep, rich, and luxurious paint color that adds a touch of opulence to any space. It is a perfect choice for creating a focal point in a room, as it commands attention and creates a warm and inviting atmosphere. This color works particularly well in dining rooms and living rooms, where it can create a sense of intimacy and elegance. Its depth and richness also make it an excellent choice for accent walls, particularly when paired with more neutral tones such as Farrow and Ball's Cornforth White or Ammonite.

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LRV of Preferenced Red

Preferenced Red 297 has an LRV of 8.2% and refers to Dark colors which means that this color almost does not reflect light

Color paint LRV values

Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher LRV of paint color, the brighter room you will get.
Scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting 100% of all light).

Act like a pro: Choosing paint with LRV of 8.20% be attentive to your bulbs light Brightness.Light Brightness – measured in lumens. The lower LRV of paint you have, the higher lumen level you need. Every square feet of room needs at least 40 lumens. That means for a 200 square feet living room you’ll need 8000 lumens of light. To achieve that brightness, you would require a total of 8 bulbs, 1000lm each.

What are Farrow and Ball Preferenced Red undertones?

Red is Farrow and Ball Preferenced Red undertone color, as you can clearly see on the color field below. To determine this undertone we’ve removed all the tints, tones, shades and get HUE (pure color). Seems that undertone definition on a white sheet is already outdated and rather inaccurate


HEX value

HEX value:


RGB code:

109, 66, 71

Is Farrow and Ball Preferenced Red 297 cool or warm?

warm colors
Color wheel
cool colors

With a hue of 353° this Red refers warm paint shade according to HSL (Hue, Saturation, Lightness) on the color wheel.

297 Preferenced Red HSL code: 353, 25%, 34%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is a percentage value. 0% is a shade of grey, and 100% is the full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

  • Warm Red will make even large rooms feel cozy and intimate
  • Warm Purple undertones tend to make you feel happy, energized and playful
  • Warm paint colors are ideal for kitchens, living rooms or bathrooms
  • Warmer hues make larger spaces feel more inviting

Act like a pro: Mixing warm and cool shades is a must have to get harmonius interior. Add accents that contrast with the primary color to create visual balance. If your walls are a warm color, don’t forget to add accent in cold colors (furniture, art, décor). A good practice is too use a complementary color scheme.

Coordinating colors.
Colors that go with Farrow and Ball Preferenced Red:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of different shades, tints, and tones of a single color. It's the perfect hue combination, but with no accent decor it's pretty boring.

Darker shades

Farrow and Ball 297 Preferenced Red

Color comparison

Preferenced Red 297 vs Pelt 254

Unsure what shade you should go with? We'll compare the two to help you find the perfect shade for your room.

Farrow and Ball Preferenced Red 297 vs Farrow and Ball Pelt 254Farrow and Ball Preferenced Red 297
LRV: 8.2%
Dark color
Temperature: warm
LRV: 8.2%
Dark color
Temperature: warm

Color codes

We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.

HEX#6d4247copy color code
RGB Decimal109, 66, 71copy color code
RGB Percent42.75%, 25.88%, 27.84%copy color code
HSVHue: 353° Saturation: 39.45% Value: 42.75%copy color code
HSLhsl(353, 25, 34)copy color code
CMYKCyan: 0.0 Magenta: 39.45 Yellow: 34.86 Key: 57.25copy color code
YIQY: 79.427 I: 24.017 Q: 10.652copy color code
XYZX: 9.392 Y: 7.603 Z: 6.932copy color code
CIE LabL:33.143 a:19.341 b:4.867copy color code
CIE LuvL:33.143 u:26.984 v:2.62copy color code
Decimal7160391copy color code
Hunter lab27.574, 12.547, 4.396copy color code
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