Jotun Memento 1991
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| Code: | 1991 |
| Name: | Memento |
| Brand: | Jotun |
What color is Jotun Memento?
NCS Code: S3020-Y10R
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What are Jotun Memento undertones?
Memento is a mid-light, muted caramel tan. The HEX sample leans yellow-orange; this describes its measurable digital hue direction, not a hidden paint pigment. Warm bulbs can make it look creamier or more golden, while cool daylight may mute that warmth and pull it closer to beige or greige.
HEX value:
RGB code:
191, 164, 127
Is Jotun Memento cool or warm?
warm
cool
With a hue of 35°, this Beige reads warm on the HSL color wheel.
1991 Memento HSL code: 35, 33%, 62%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Memento
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural-light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange-red | After noon |
| South | Warm | Orange-yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this Beige shade looks under different lighting:
4000K
Coordinating colors.
Colors that go with Jotun Memento:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
Darker shades
1991
Memento
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Memento with a orange hue, complementary colors are those with a blue hue close to 215, such as Jotun Gustavian Blue and Classic Blue.
LRV of Memento
Memento has an LRV of 39.2% and refers to Medium colors that reflect a lot of light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 39.2%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models
| Format | Code |
|---|---|
| HEX | #bfa47f |
| RGB Decimal | 191, 164, 127 |
| RGB Percent | 74.90%, 64.31%, 49.80% |
| HSV | Hue: 35° Saturation: 33.51% Value: 74.9% |
| HSL | hsl(35, 33, 62) |
| CMYK | Cyan: 0.0 Magenta: 14.14 Yellow: 33.51 Key: 25.1 |
| YIQ | Y: 167.855 I: 27.979 Q: -5.803 |
| XYZ | X: 38.592 Y: 39.161 Z: 25.599 |
| CIE Lab | L:68.868 a:4.437 b:22.885 |
| CIE Luv | L:68.868 u:19.524 v:29.682 |
| Decimal | 12559487 |
| Hunter Lab | 62.579, 0.568, 19.552 |
Color equivalents
1991
Memento
Jotun
30YY 39/225
Bracken Salts 2
Dulux
20YY 38/225
Labrador Sands 2
Dulux
Anglesey Dunes
Dulux
1632
Rock Sugar
Jotun
V396
Toffee
Tikkurila
20YY 41/165
Caramel Sand 2
Dulux
10YY 41/175
Caramel Cream
Dulux
Muted Gold
Dulux
12202
Cosmic Mocha
Jotun
30YY 36/185
Salisbury Stones 2
Dulux
10YY 44/215
Caramel Blush 2
Dulux
12084
Dusky Peach
Jotun
V463
Desert
Tikkurila
10683
Cashmere
Jotun
12125
Impression
Jotun
47YY 40/227
Hemp Cloth
Dulux
12074
Peachy
Jotun
10430
Soft Savanna
Jotun
0288
Mexico
Jotun
