Benjamin Moore Americana 770
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| Official page: | Americana 770 |
| Code: | 770 |
| Name: | Americana |
| Brand: | Benjamin Moore |
What color is Benjamin Moore Americana?
Benjamin Moore Americana 770 is a saturated blue-teal with a distinctly cool cast and enough depth to read as bold rather than airy. Its balance of blue and green gives it a clean, aquatic appearance, while the low red content keeps the color crisp instead of softened or smoky. In bright natural light, Americana can show its clearer teal-blue side; in dimmer rooms, it settles into a deeper, more blue-forward tone. Use it for a powder room, painted built-ins, a front door, or a single accent wall where a strong color is welcome. Pair it with clean white trim, pale gray stone, light oak, or brushed brass for contrast.
LRV of Americana
Americana has an LRV of 17.22% and refers to Medium Dark which means that this color reflects very little light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 17.22%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models
| Format | Code |
|---|---|
| HEX | #007594 |
| RGB Decimal | 0, 117, 148 |
| RGB Percent | 0.00%, 45.88%, 58.04% |
| HSV | Hue: 193° Saturation: 100.0% Value: 58.04% |
| HSL | hsl(193, 100, 29) |
| CMYK | Cyan: 100.0 Magenta: 20.95 Yellow: 0.0 Key: 41.96 |
| YIQ | Y: 85.551 I: -79.682 Q: -15.103 |
| XYZ | X: 11.704 Y: 14.859 Z: 30.26 |
| CIE Lab | L:45.441 a:-16.077 b:-24.585 |
| CIE Luv | L:45.441 u:-31.873 v:-33.862 |
| Decimal | 30100 |
| Hunter Lab | 38.547, -13.261, -19.56 |


