Benjamin Moore Sunrays 343
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| Official page: | Sunrays 343 |
| Code: | 343 |
| Name: | Sunrays |
| Brand: | Benjamin Moore |
What color is Benjamin Moore Sunrays?
Benjamin Moore Sunrays 343 is a clear, golden yellow with a sunny mid-tone depth and a lightly softened edge rather than a sharp, neon brightness. Its #F0C933 color value suggests warm yellow is the dominant impression, making it especially effective where a room needs a concentrated burst of color. Use Sunrays on a breakfast-room wall, a painted interior door, or lower cabinetry paired with warm white walls and natural oak. It also has enough saturation for smaller accents, such as shelving, a window seat, or a front door. Charcoal, deep navy, terracotta, and aged brass provide grounded contrasts that keep this shade from feeling overly sweet.
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What are Benjamin Moore Sunrays undertones?
Sunrays is a light, clear straw yellow. The HEX sample leans yellow; this describes its measurable digital hue direction, not a hidden paint pigment. Warm bulbs can make it look creamier or more golden, while cool daylight may mute that warmth and pull it closer to beige or greige.
HEX value:
RGB code:
240, 201, 51
Is Benjamin Moore Sunrays cool or warm?
At 48° on the HSL hue wheel, this Yellow sits firmly on the warm side.
343 Sunrays HSL code: 48, 86%, 57%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Sunrays
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural-light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange-red | After noon |
| South | Warm | Orange-yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this Yellow shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Benjamin Moore Sunrays:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Sunrays with a orange hue, complementary colors are those with a blue hue close to 228, such as Benjamin Moore Blue Lapis and Twilight Blue.
LRV of Sunrays
Sunrays has an LRV of 57.78% and refers to Light colors that reflect most of the incident light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 57.78%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models
| Format | Code |
|---|---|
| HEX | #F0C933 |
| RGB Decimal | 240, 201, 51 |
| RGB Percent | 94.12%, 78.82%, 20.00% |
| HSV | Hue: 48° Saturation: 78.75% Value: 94.12% |
| HSL | hsl(48, 86, 57) |
| CMYK | Cyan: 0.0 Magenta: 16.25 Yellow: 78.75 Key: 5.88 |
| YIQ | Y: 195.561 I: 71.442 Q: -38.43 |
| XYZ | X: 57.423 Y: 60.541 Z: 11.792 |
| CIE Lab | L:82.132 a:-0.295 b:73.86 |
| CIE Luv | L:82.132 u:33.782 v:81.184 |
| Decimal | 15780147 |
| Hunter Lab | 77.808, -4.431, 45.48 |
Color equivalents
2023-10
Yolk
Benjamin Moore
P310-6
Radiant Sun
Behr
SW 6910
Daisy
Sherwin Williams

2023-20
Baby Chick
Benjamin Moore
321
Viking Yellow
Benjamin Moore

349
Yellow Brick Road
Benjamin Moore

322
Abstracta
Benjamin Moore
2021-30
Sunshine
Benjamin Moore
342
Glimmer
Benjamin Moore
357
Yellow Hibiscus
Benjamin Moore
SW 6911
Confident Yellow
Sherwin Williams

350
Sun Valley
Benjamin Moore
329
Golden Orchards
Benjamin Moore

356
Sunny Afternoon
Benjamin Moore
P300-6
Buzz-In
Behr
2022-10
Yellow
Benjamin Moore

SW 6902
Decisive Yellow
Sherwin Williams

P300-7
Unmellow Yellow
Behr

P310-7
Solarium
Behr
SW 6907
Forsythia
Sherwin Williams



