Sherwin Williams Tower Tan SW 7704
| Code: | SW 7704 |
| Name: | Tower Tan |
| Brand: | Sherwin Williams |
| Collections: | Living Well, Timeless Color Wall |
What color is Sherwin Williams Tower Tan?
Sherwin Williams SW 7704 Tower Tan strikes the perfect balance between warmth and neutrality, making it an ideal choice for creating a cozy and inviting atmosphere in any space. This versatile hue pairs beautifully with deep blues, rich greens, and soft creams to create a sophisticated and timeless color palette. Whether used as a main wall color or for accent pieces, Tower Tan adds a subtle touch of elegance to any room. Embrace the timeless appeal of Tower Tan and elevate your interior design with its understated charm.
Tower Tan for bedroom
We’ve hand-picked a beautiful collection of photos of this amazing beige shade used in real bedrooms. Take a look and imagine how this wonderful warm mid-tone paint color could transform your own bedroom space.

Tower Tan for living room (7 photos)
Check out this stunning Mid-tone color used in real living rooms. Explore how this beige shade can create a unique space







Sherwin Williams SW 7704 for bathroom (2 photos)
Looking for inspiration for your dream bathroom renovation project? These beautiful handpicked photos will show you this delightfully warm Mid-tone beige real bathrooms.


Sherwin Williams SW 7704 on kitchen cabinets (4 photos)
Want a stylish kitchen? View real-life photo examples of this fascinating warm beige hue is paired with backsplashes, countertops, and hardware.




Sherwin Williams Tower Tan reviews (9 photos)
View the photos of real spaces painted with this beige that were not included in specific categories.Close-ups, painted furniture, storages and dressers, hallways, stairs and ceilings.









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What are Sherwin Williams Tower Tan undertones?
Tower Tan has a clear red undertone based on its position in the color space. We identify undertones by isolating the pure hue (separating it from lightness and saturation), which avoids distortions caused by tints, tones, and shades.
This method is generally more reliable than judging undertones on a white background.
HEX value:
#D5B59B
RGB code:
213, 181, 155
Is Sherwin Williams Tower Tan SW 7704 cool or warm?
At 27° on the HSL hue wheel, this Beige sits firmly on the warm side.
SW 7704 Tower Tan HSL code: 27, 41%, 72%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Tower Tan
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural‑light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange‑red | After noon |
| South | Warm | Orange‑yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color‑temperature (Kelvins).
Use the slider to see how this Beige shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Sherwin Williams Tower Tan:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
SW 7704
Tower Tan
Darker shades
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Tower Tan with a red hue, complementary colors are those with a green hue close to 207, such as Sherwin Williams Glass Bead and Morning at Sea.
LRV of Tower Tan
Tower Tan has an LRV of 49.76% and refers to Light Medium colors that reflect half of the incident light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 49.76%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you’ll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.
| Format | Code | |
|---|---|---|
| HEX | #d5b59b | |
| RGB Decimal | 213, 181, 155 | |
| RGB Percent | 83.53%, 70.98%, 60.78% | |
| HSV | Hue: 27° Saturation: 27.23% Value: 83.53% | |
| HSL | hsl(27, 41, 72) | |
| CMYK | Cyan: 0.0 Magenta: 15.02 Yellow: 27.23 Key: 16.47 | |
| YIQ | Y: 187.604 I: 27.424 Q: -1.322 | |
| XYZ | X: 49.881 Y: 49.562 Z: 37.94 | |
| CIE Lab | L:75.8 a:7.618 b:17.538 | |
| CIE Luv | L:75.8 u:21.786 v:23.046 | |
| Decimal | 14005659 | |
| Hunter Lab | 70.4, 3.272, 17.328 |
Color equivalents
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