Benjamin Moore America's Heartland

Benjamin Moore America's Heartland 197 paint color review

Let’s dive into a full America's Heartland paint color review. Take a look at pictures of real interiors and exteriors painted with beautiful 197. Find out if this gorgeous warm yellow paint color would look great on your living room walls or trims, kitchen cabinet, bedroom accent wall, bathroom or house exterior.

Official color page:America's Heartland 197
Color code:197
Color name:America's Heartland
Brand:Benjamin Moore

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LRV of America's Heartland

America's Heartland 197 has an LRV of 77.71% and refers to Off-White colors that reflect a lot of light

Color paint LRV values

Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher LRV of paint color, the brighter room you will get.
Scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting 100% of all light).

Act like a pro: Choosing paint with LRV of 77.71% be attentive to your bulbs light Brightness.Light Brightness – measured in lumens. The lower LRV of paint you have, the higher lumen level you need. Every square feet of room needs at least 40 lumens. That means for a 200 square feet living room you’ll need 8000 lumens of light. To achieve that brightness, you would require a total of 8 bulbs, 1000lm each.

What are Benjamin Moore America's Heartland undertones?

Yellow is Benjamin Moore America's Heartland undertone color, as you can clearly see on the color field below. To determine this undertone we’ve removed all the tints, tones, shades and get HUE (pure color). Seems that undertone definition on a white sheet is already outdated and rather inaccurate


HEX value

HEX value:


RGB code:

245, 233, 194

Is Benjamin Moore America's Heartland 197 cool or warm?

warm colors
Color wheel
cool colors

With a hue of 46° this Yellow refers warm paint shade according to HSL (Hue, Saturation, Lightness) on the color wheel.

197 America's Heartland HSL code: 46, 72%, 86%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is a percentage value. 0% is a shade of grey, and 100% is the full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

  • Warm Yellow will make even large rooms feel cozy and intimate
  • Warm Yellow undertones tend to make you feel happy, energized and playful
  • Warm paint colors are ideal for kitchens, living rooms or bathrooms
  • Warmer hues make larger spaces feel more inviting

Act like a pro: Mixing warm and cool shades is a must have to get harmonius interior. Add accents that contrast with the primary color to create visual balance. If your walls are a warm color, don’t forget to add accent in cold colors (furniture, art, décor). A good practice is too use a complementary color scheme.

Coordinating colors.
Colors that go with Benjamin Moore America's Heartland:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of different shades, tints, and tones of a single color. It's the perfect hue combination, but with no accent decor it's pretty boring.

Lighter shades

Darker shades

Complementary color scheme

Complementary color scheme

This color scheme is a combination of two colors that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect.

Benjamin Moore 197 America's Heartland

Color comparison

America's Heartland 197 vs Hepplewhite Ivory HC-36

Wondering how these two paint colors differ? Let us help you choose the perfect paint color for your home with our comparison.

Benjamin Moore America's Heartland 197 vs Benjamin Moore Hepplewhite Ivory HC-36Benjamin Moore America's Heartland 197
LRV: 77.71%
Off-White color
Temperature: warm
LRV: 75.34%
Off-White color
Temperature: warm

America's Heartland 197 vs Royal Linen 931

Are you torn between these two hues? Let's dive in and see which is the best fit for your home.

Benjamin Moore America's Heartland 197 vs Benjamin Moore Royal Linen 931Benjamin Moore America's Heartland 197
LRV: 77.71%
Off-White color
Temperature: warm
LRV: 77.85%
Off-White color
Temperature: warm

Color codes

We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.

HEX#F5E9C2copy color code
RGB Decimal245, 233, 194copy color code
RGB Percent96.08%, 91.37%, 76.08%copy color code
HSVHue: 46° Saturation: 20.82% Value: 96.08%copy color code
HSLhsl(46, 72, 86)copy color code
CMYKCyan: 0.0 Magenta: 4.9 Yellow: 20.82 Key: 3.92copy color code
YIQY: 232.142 I: 19.683 Q: -9.598copy color code
XYZX: 76.532 Y: 81.587 Z: 62.741copy color code
CIE LabL:92.392 a:-2.046 b:20.455copy color code
CIE LuvL:92.392 u:9.385 v:29.965copy color code
Decimal16116162copy color code
Hunter lab90.325, -6.829, 22.045copy color code
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