Benjamin Moore True Pink 2003-40
| Official page: | True Pink 2003-40 |
| Code: | 2003-40 |
| Name: | True Pink |
| Brand: | Benjamin Moore |
What color is Benjamin Moore True Pink?
Energize your space with the playful charm of Benjamin Moore True Pink (2003-40). This vibrant hue adds a delightful touch to any room, especially in spaces where creativity flourishes, such as home offices, craft rooms, or children's play areas. True Pink infuses a sense of whimsy and joy, perfect for brightening up a dull corner or accent wall. Let your imagination soar with this lively shade that brings warmth and personality to your home décor palette. Embrace the spirit of True Pink for a space that radiates positivity and creativity.
Benjamin Moore True Pink reviews (23 photos)
View the photos of real spaces painted with this red that were not included in specific categories.Close-ups, painted furniture, storages and dressers, hallways, stairs and ceilings.























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What are Benjamin Moore True Pink undertones?
True Pink has a clear red undertone based on its position in the color space. We identify undertones by isolating the pure hue (separating it from lightness and saturation), which avoids distortions caused by tints, tones, and shades.
This method is generally more reliable than judging undertones on a white background.
HEX value:
#ED7E8E
RGB code:
237, 126, 142
Is Benjamin Moore True Pink 2003-40 cool or warm?
At 351° on the HSL hue wheel, this Red sits firmly on the warm side.
2003-40 True Pink HSL code: 351, 76%, 71%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects True Pink
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural‑light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange‑red | After noon |
| South | Warm | Orange‑yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color‑temperature (Kelvins).
Use the slider to see how this Red shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Benjamin Moore True Pink:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
Darker shades
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color True Pink with a red hue, complementary colors are those with a green hue close to 171, such as Benjamin Moore Lake Victoria and Spectra Blue.
LRV of True Pink
True Pink has an LRV of 35.73% and refers to Medium colors that reflect a lot of light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 35.73%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you’ll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.
| Format | Code | |
|---|---|---|
| HEX | #ED7E8E | |
| RGB Decimal | 237, 126, 142 | |
| RGB Percent | 92.94%, 49.41%, 55.69% | |
| HSV | Hue: 351° Saturation: 46.84% Value: 92.94% | |
| HSL | hsl(351, 76, 71) | |
| CMYK | Cyan: 0.0 Magenta: 46.84 Yellow: 40.08 Key: 7.06 | |
| YIQ | Y: 161.013 I: 61.003 Q: 28.46 | |
| XYZ | X: 47.27 Y: 34.884 Z: 29.828 | |
| CIE Lab | L:65.658 a:44.171 b:10.897 | |
| CIE Luv | L:65.658 u:75.663 v:6.268 | |
| Decimal | 15564430 | |
| Hunter Lab | 59.062, 39.503, 11.401 |
Color equivalents
2001-40
Pink Popsicle
Benjamin Moore
2000-40
Strawberry Shortcake
Benjamin Moore
2004-40
Pink Starburst
Benjamin Moore
1312
Potpourri
Benjamin Moore
1327
Gypsy Rose
Benjamin Moore
P150-4
Hot Gossip
Behr
SW 6858
Zany Pink
Sherwin Williams
2087-40
Autumn Red
Benjamin Moore
2002-40
Flamingo's Dream
Benjamin Moore
SW 6585
Coming up Roses
Sherwin Williams
2007-40
Coral Essence
Benjamin Moore
P140-4
I Pink I Can
Behr
SW 6578
Tuberose
Sherwin Williams
1341
Secret Rendezvous
Benjamin Moore
SW 6591
Amaryllis
Sherwin Williams

P160-4
Juicy Details
Behr
P170-4
Sugar Poppy
Behr
2081-40
Pink Blossom
Benjamin Moore
1334
Pretty in Pink
Benjamin Moore
SW 6584
Cheery
Sherwin Williams

