Dulux Ruby Fountain 3 98RR 12/480

Contents
show +hide -
Code:98RR 12/480
Name:Ruby Fountain 3
Brand:Dulux

What color is Dulux Ruby Fountain 3?

Dulux Ruby Fountain 3 98RR 12/480 is a deep, saturated red with a subtle berry-cool cast rather than an orange or brick-red base. Its strong depth gives it real presence, making it especially effective on a dining-room feature wall, a powder-room wall, or painted cabinetry. In bright daylight, the red appears clearer and more vivid, while lower or warmer lighting draws out its darker wine-like character. Pair Ruby Fountain 3 with soft off-whites, charcoal, dusty pinks, or warm natural timber to keep the scheme grounded. Brass hardware, aged bronze, and dark stained wood are particularly convincing alongside this shade.

Try before you buy

Samplize samples on the wall

100% accurate
reusable paint samples

Peel, stick and repeat

Peel, stick,
and repeat

Twice painted samples

Twice painted
with real paint

Fast delivery

Next day
delivery

Shop now

What are Dulux Ruby Fountain 3 undertones?

Ruby Fountain 3 is a midtone, clear earthy red. The HEX sample leans red; this describes its measurable digital hue direction, not a hidden paint pigment. Warm bulbs can make it look creamier or more golden, while cool daylight may mute that warmth and pull it closer to beige or greige.

HEX value:

#A4343E

RGB code:

164, 52, 62

Is Dulux Ruby Fountain 3 cool or warm?

warm
cool
Color wheel

At 355° on the HSL hue wheel, this dark red sits firmly on the warm side.

98RR 12/480 Ruby Fountain 3 HSL code: 355, 52%, 42%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

How light temperature affects Ruby Fountain 3

Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.

Sunrise
Morning
Noon
Afternoon
Sunset

In addition, natural-light temperature depends on its direction:

Direction of sunlightVisible temp.HueDuration
NorthCoolBluishAll day
EastWarmYellowBefore noon
WestWarmOrange-redAfter noon
SouthWarmOrange-yellowAll day

Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this dark red shade looks under different lighting:

2000K
3000K
4000K
5000K
6000K
7000K

Coordinating colors.
Colors that go with Dulux Ruby Fountain 3:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.

Lighter shades

Darker shades

Complementary color scheme

Complementary color scheme

This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Ruby Fountain 3 with a red hue, complementary colors are those with a green hue close to 175, such as Dulux Sea Urchin 2 and Mallard Green.

Color codes

We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models

FormatCode
HEX#A4343E
RGB Decimal164, 52, 62
RGB Percent64.31%, 20.39%, 24.31%
HSVHue: 355° Saturation: 68.29% Value: 64.31%
HSLhsl(355, 52, 42)
CMYKCyan: 0.0 Magenta: 68.29 Yellow: 62.2 Key: 35.69
YIQY: 86.628 I: 63.527 Q: 26.804
XYZX: 17.409 Y: 10.699 Z: 5.704
CIE LabL:39.068 a:46.591 b:20.108
CIE LuvL:39.068 u:80.887 v:12.922
Decimal10761278
Hunter Lab32.709, 37.764, 12.556

Color equivalents