Benjamin Moore Blue Allure 771
Contentsshow +hide -
- Blue Allure for bedroom (1 photo)
- Blue Allure for living room (7 photos)
- Benjamin Moore Blue Allure for bathroom (2 photos)
- Benjamin Moore 771 on kitchen cabinets (4 photos)
- Benjamin Moore Blue Allure reviews (9 photos)
- What are Benjamin Moore Blue Allure undertones?
- Is Blue Allure 771 cool or warm?
- How light temperature affects on Blue Allure
- Monochromatic color scheme
- Complementary color scheme
- Color comparison and matching
- LRV of Blue Allure 771
- Color codes
- Color equivalents
| Official page: | Blue Allure 771 |
| Code: | 771 |
| Name: | Blue Allure |
| Brand: | Benjamin Moore |
What color is Benjamin Moore Blue Allure?
Benjamin Moore Blue Allure 771 is a light, cool blue with a soft aqua cast, drawn from its pale blue-green appearance. Its low saturation keeps it gentle on broad walls, where it can make a bathroom, bedroom, or sunlit hallway feel open rather than heavily colored. In cooler daylight, Blue Allure reads crisper and more blue-forward; warm bulbs bring out a slightly softer, greener note. Pair it with clean white trim, pale oak, brushed nickel, or light gray textiles for a fresh, understated palette. It is especially well suited to walls and ceilings, though it can also add a quiet wash of color to built-in cabinetry.
Blue Allure for bedroom
We’ve hand-picked a beautiful collection of photos of this amazing blue shade used in real bedrooms. Take a look and imagine how this wonderful cool light paint color could transform your own bedroom space.

Blue Allure for living room (7 photos)
Check out this stunning light color used in real living rooms. Explore how this blue shade can create a unique space







Benjamin Moore 771 for bathroom (2 photos)
Looking for inspiration for your dream bathroom renovation project? These beautiful handpicked photos will show you this delightfully cool light blue real bathrooms.


Benjamin Moore 771 on kitchen cabinets (4 photos)
Want a stylish kitchen? View real-life photo examples of this fascinating cool blue hue is paired with backsplashes, countertops, and hardware.




Benjamin Moore Blue Allure reviews (9 photos)
View the photos of real spaces painted with this blue that were not included in specific categories. Close-ups, painted furniture, storages and dressers, hallways, stairs and ceilings.









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What are Benjamin Moore Blue Allure undertones?
Blue Allure is a light, muted pale blue-green. The HEX sample leans teal; this describes its measurable digital hue direction, not a hidden paint pigment. Warm bulbs may gray the color down, while cool daylight usually makes its blue or teal direction clearer.
HEX value:
RGB code:
192, 223, 231
Is Benjamin Moore Blue Allure cool or warm?
At 192° on the HSL hue wheel, this Blue falls clearly in the cool range.
771 Blue Allure HSL code: 192, 45%, 83%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Blue Allure
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural-light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange-red | After noon |
| South | Warm | Orange-yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color temperature in Kelvins.
Use the slider to see how this Blue shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Benjamin Moore Blue Allure:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
Darker shades
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Blue Allure with a green hue, complementary colors are those with a red hue close to 12, such as Benjamin Moore Quietly Violet and Desert Shadows.
LRV of Blue Allure
Blue Allure has an LRV of 69.32% and refers to Light colors that reflect most of the incident light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 69.32%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you'll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need.
Not sure what the difference between HEX and RGB is? We break down color models in plain language. Understanding color models
| Format | Code |
|---|---|
| HEX | #C0DFE7 |
| RGB Decimal | 192, 223, 231 |
| RGB Percent | 75.29%, 87.45%, 90.59% |
| HSV | Hue: 192° Saturation: 16.88% Value: 90.59% |
| HSL | hsl(192, 45, 83) |
| CMYK | Cyan: 16.88 Magenta: 3.46 Yellow: 0.0 Key: 9.41 |
| YIQ | Y: 214.643 I: -21.044 Q: -4.068 |
| XYZ | X: 62.545 Y: 69.75 Z: 85.747 |
| CIE Lab | L:86.874 a:-8.524 b:-7.324 |
| CIE Luv | L:86.874 u:-16.598 v:-9.934 |
| Decimal | 12640231 |
| Hunter Lab | 83.516, -12.476, -2.413 |
Color equivalents
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