Benjamin Moore Strawberry Shortcake 2000-40
| Official page: | Strawberry Shortcake 2000-40 |
| Code: | 2000-40 |
| Name: | Strawberry Shortcake |
| Brand: | Benjamin Moore |
What color is Benjamin Moore Strawberry Shortcake?
Benjamin Moore 2000-40 Strawberry Shortcake is a vibrant and playful hue that instantly adds a pop of color to any space. This shade beautifully pairs with soft neutrals like warm whites or light grays to create a balanced and inviting atmosphere. Consider incorporating accents in cool tones such as sage green or ocean blue to complement the cheerful undertones of Strawberry Shortcake. The versatility of this color makes it a fun choice for adding a touch of whimsy to a nursery, kitchen, or accent wall in a living room. Embrace the sweetness of Benjamin Moore Strawberry Shortcake (2000-40) for a charming and lively interior.
Benjamin Moore Strawberry Shortcake reviews (23 photos)
View the photos of real spaces painted with this red that were not included in specific categories.Close-ups, painted furniture, storages and dressers, hallways, stairs and ceilings.























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What are Benjamin Moore Strawberry Shortcake undertones?
Strawberry Shortcake has a clear red undertone based on its position in the color space. We identify undertones by isolating the pure hue (separating it from lightness and saturation), which avoids distortions caused by tints, tones, and shades.
This method is generally more reliable than judging undertones on a white background.
HEX value:
#F57F94
RGB code:
245, 127, 148
Is Benjamin Moore Strawberry Shortcake 2000-40 cool or warm?
At 349° on the HSL hue wheel, this Red sits firmly on the warm side.
2000-40 Strawberry Shortcake HSL code: 349, 86%, 73%
Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is expressed as a percentage. At 0%, it appears as a shade of grey, and at 100%, it is in full color.
Lightness is also a percentage value. 0% is black, and 100% is white.
How light temperature affects Strawberry Shortcake
Natural Lighting. During the day, natural light shifts from about 2000 K at sunrise/sunset to 5500–6500 K at noon.
In addition, natural‑light temperature depends on its direction:
| Direction of sunlight | Visible temp. | Hue | Duration |
|---|---|---|---|
| North | Cool | Bluish | All day |
| East | Warm | Yellow | Before noon |
| West | Warm | Orange‑red | After noon |
| South | Warm | Orange‑yellow | All day |
Artificial Lighting. When choosing bulbs, pay attention to their color‑temperature (Kelvins).
Use the slider to see how this Red shade looks under different lighting:


4000K
Coordinating colors.
Colors that go with Benjamin Moore Strawberry Shortcake:
Monochromatic color scheme
This scheme consists of various shades, tints, and tones of a single color. While it offers a perfect combination of hues, without accent décor it may become monotonous.
Lighter shades
2000-40
Strawberry Shortcake
Complementary color scheme
This color scheme is a combination of two shades that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect. For the color Strawberry Shortcake with a red hue, complementary colors are those with a green hue close to 169, such as Benjamin Moore Ocean Tropic and Teal Tone.
LRV of Strawberry Shortcake
Strawberry Shortcake has an LRV of 37.32% and refers to Medium colors that reflect a lot of light. Why LRV is important?
Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher the LRV of a paint color, the brighter the room you will get.
The scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting all light).
Act like a pro: When choosing paint with an LRV of 37.32%, pay attention to your bulbs' brightness. Light brightness is measured in lumens. The lower the paint's LRV, the higher lumen level you need. Every square foot of room needs at least 40 lumens. That means for a 200 ft2 living room you’ll need about 8000 lumens of light – e.g., eight 1000 lm bulbs.
Color codes
We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.
| Format | Code | |
|---|---|---|
| HEX | #F57F94 | |
| RGB Decimal | 245, 127, 148 | |
| RGB Percent | 96.08%, 49.80%, 58.04% | |
| HSV | Hue: 349° Saturation: 48.16% Value: 96.08% | |
| HSL | hsl(349, 86, 73) | |
| CMYK | Cyan: 0.0 Magenta: 48.16 Yellow: 39.59 Key: 3.92 | |
| YIQ | Y: 164.676 I: 63.568 Q: 31.497 | |
| XYZ | X: 50.593 Y: 36.734 Z: 32.435 | |
| CIE Lab | L:67.077 a:47.126 b:9.665 | |
| CIE Luv | L:67.077 u:79.975 v:4.095 | |
| Decimal | 16088980 | |
| Hunter Lab | 60.609, 42.938, 10.697 |
Color equivalents
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