Farrow and Ball London Clay

Farrow and Ball London Clay 244 paint color review

Let’s dive into a full London Clay paint color review. Take a look at pictures of real interiors and exteriors painted with beautiful 244. Find out if this gorgeous warm beige paint color would look great on your living room walls or trims, kitchen cabinet, bedroom accent wall, bathroom or house exterior.

Official color page:London Clay 244
Color code:244
Color name:London Clay
Brand:Farrow and Ball

London Clay for bedroom

  • Farrow and Ball London Clay 244 bedroom
    Instagram @kidderkokx_interior_design

We’ve hand-picked a beautiful collection of photos of this amazing Beige shade used in real bedrooms. Take a look and imagine how this wonderful warm Dark paint color could transform your own bedroom space.

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LRV of London Clay

London Clay 244 has an LRV of 15.39% and refers to Medium Dark which means that this color almost reflects very little light.

Color paint LRV values

Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher LRV of paint color, the brighter room you will get.
Scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting 100% of all light).

Act like a pro: Choosing paint with LRV of 15.39% be attentive to your bulbs light Brightness.Light Brightness – measured in lumens. The lower LRV of paint you have, the higher lumen level you need. Every square feet of room needs at least 40 lumens. That means for a 200 square feet living room you’ll need 8000 lumens of light. To achieve that brightness, you would require a total of 8 bulbs, 1000lm each.

What are Farrow and Ball London Clay undertones?

Red is Farrow and Ball London Clay undertone color, as you can clearly see on the color field below. To determine this undertone we’ve removed all the tints, tones, shades and get HUE (pure color). Seems that undertone definition on a white sheet is already outdated and rather inaccurate


HEX value

HEX value:


RGB code:

120, 105, 99

Is Farrow and Ball London Clay 244 cool or warm?

warm colors
Color wheel
cool colors

With a hue of 17° this Beige refers warm paint shade according to HSL (Hue, Saturation, Lightness) on the color wheel.

244 London Clay HSL code: 17, 10%, 43%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is a percentage value. 0% is a shade of grey, and 100% is the full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

  • Warm Beige will make even large rooms feel cozy and intimate
  • Warm Beige undertones tend to make you feel happy, energized and playful
  • Warm paint colors are ideal for kitchens, living rooms or bathrooms
  • Warmer hues make larger spaces feel more inviting

Act like a pro: Mixing warm and cool shades is a must have to get harmonius interior. Add accents that contrast with the primary color to create visual balance. If your walls are a warm color, don’t forget to add accent in cold colors (furniture, art, décor). A good practice is too use a complementary color scheme.

Coordinating colors.
Colors that go with Farrow and Ball London Clay:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of different shades, tints, and tones of a single color. It's the perfect hue combination, but with no accent decor it's pretty boring.

Lighter shades

Darker shades

Farrow and Ball 244 London Clay

Complementary color scheme

Complementary color scheme

This color scheme is a combination of two colors that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect.

Color comparison

London Clay 244 vs Down Pipe 26

Wondering how these two paint colors differ? Let us help you choose the perfect paint color for your home with our comparison.

Farrow and Ball London Clay 244 vs Farrow and Ball Down Pipe 26Farrow and Ball London Clay 244
LRV: 15.39%
Medium Dark color
Temperature: warm
LRV: 15.39%
Medium Dark color
Temperature: warm

Color codes

We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.

HEX#786963copy color code
RGB Decimal120, 105, 99copy color code
RGB Percent47.06%, 41.18%, 38.82%copy color code
HSVHue: 17° Saturation: 17.5% Value: 47.06%copy color code
HSLhsl(17, 10, 43)copy color code
CMYKCyan: 0.0 Magenta: 12.5 Yellow: 17.5 Key: 52.94copy color code
YIQY: 108.801 I: 10.867 Q: 1.306copy color code
XYZX: 15.049 Y: 14.997 Z: 13.903copy color code
CIE LabL:45.631 a:4.847 b:5.548copy color code
CIE LuvL:45.631 u:9.394 v:6.395copy color code
Decimal7891299copy color code
Hunter lab38.727, 1.594, 5.823copy color code
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