Benjamin Moore Grape Juice

Benjamin Moore Grape Juice 2074-10 paint color review

Let’s dive into a full Grape Juice paint color review. Take a look at pictures of real interiors and exteriors painted with beautiful 2074-10. Find out if this gorgeous warm purple paint color would look great on your living room walls or trims, kitchen cabinet, bedroom accent wall, bathroom or house exterior.

Official color page:Grape Juice 2074-10
Color code:2074-10
Color name:Grape Juice
Brand:Benjamin Moore

LRV of Grape Juice

Grape Juice 2074-10 has an LRV of 6.73% and refers to Dark colors which means that this color almost does not reflect light

Color paint LRV values

Light Reflectance Value measures the amount of visible and usable light that reflects from a painted surface.
Simply put, the higher LRV of paint color, the brighter room you will get.
Scale goes from 0% (absolute black, absorbing all light) to 100% (pure white, reflecting 100% of all light).

Act like a pro: Choosing paint with LRV of 6.73% be attentive to your bulbs light Brightness.Light Brightness – measured in lumens. The lower LRV of paint you have, the higher lumen level you need. Every square feet of room needs at least 40 lumens. That means for a 200 square feet living room you’ll need 8000 lumens of light. To achieve that brightness, you would require a total of 8 bulbs, 1000lm each.

What are Benjamin Moore Grape Juice undertones?

Red is Benjamin Moore Grape Juice undertone color, as you can clearly see on the color field below. To determine this undertone we’ve removed all the tints, tones, shades and get HUE (pure color). Seems that undertone definition on a white sheet is already outdated and rather inaccurate


HEX value

HEX value:


RGB code:

98, 51, 74

Is Benjamin Moore Grape Juice 2074-10 cool or warm?

warm colors
Color wheel
cool colors

With a hue of 331° this Purple refers warm paint shade according to HSL (Hue, Saturation, Lightness) on the color wheel.

2074-10 Grape Juice HSL code: 331, 32%, 29%

Hue - degree on a color wheel from 0 to 360. 0 is red, 120 is green, and 240 is blue.
Saturation is a percentage value. 0% is a shade of grey, and 100% is the full color.
Lightness is also a percentage value. 0% is black, and 100% is white.

  • Warm Purple will make even large rooms feel cozy and intimate
  • Warm Purple undertones tend to make you feel happy, energized and playful
  • Warm paint colors are ideal for kitchens, living rooms or bathrooms
  • Warmer hues make larger spaces feel more inviting

Act like a pro: Mixing warm and cool shades is a must have to get harmonius interior. Add accents that contrast with the primary color to create visual balance. If your walls are a warm color, don’t forget to add accent in cold colors (furniture, art, décor). A good practice is too use a complementary color scheme.

Coordinating colors.
Colors that go with Benjamin Moore Grape Juice:

Monochromatic color scheme

Monochromatic color scheme

This scheme consists of different shades, tints, and tones of a single color. It's the perfect hue combination, but with no accent decor it's pretty boring.

Lighter shades

Benjamin Moore 2074-10 Grape Juice

Complementary color scheme

Complementary color scheme

This color scheme is a combination of two colors that are opposite each other on the color wheel. The high contrast between these colors creates a vibrant and dynamic visual effect.

Color comparison

Grape Juice 2074-10 vs Jester CC-34

Trying to find ideal shade for your next project? Let's help you make the best decision for your design goals.

Benjamin Moore Grape Juice 2074-10 vs Benjamin Moore Jester CC-34Benjamin Moore Grape Juice 2074-10
LRV: 6.73%
Dark color
Temperature: warm
LRV: 6.87%
Dark color
Temperature: warm

Grape Juice 2074-10 vs Dark Burgundy 2075-10

Unsure what shade is the better choice for your design? We've highlighted the differences of these two colors to help you determine which one will best suit your space.

Benjamin Moore Grape Juice 2074-10 vs Benjamin Moore Dark Burgundy 2075-10Benjamin Moore Grape Juice 2074-10
LRV: 6.73%
Dark color
Temperature: warm
LRV: 6.8%
Dark color
Temperature: warm

Color codes

We have collected almost every possible color code you could ever need. To copy the code, just click the icon to the right of it.

HEX#62334Acopy color code
RGB Decimal98, 51, 74copy color code
RGB Percent38.43%, 20.00%, 29.02%copy color code
HSVHue: 331° Saturation: 47.96% Value: 38.43%copy color code
HSLhsl(331, 32, 29)copy color code
CMYKCyan: 0.0 Magenta: 47.96 Yellow: 24.49 Key: 61.57copy color code
YIQY: 67.675 I: 20.616 Q: 17.1copy color code
XYZX: 7.457 Y: 5.459 Z: 7.138copy color code
CIE LabL:28.005 a:24.371 b:-4.772copy color code
CIE LuvL:28.005 u:26.017 v:-9.003copy color code
Decimal6435658copy color code
Hunter lab23.365, 16.079, -1.757copy color code
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